The product
One feature, done precisely: upload an SDR video and get back a true 10-bit HDR10 master. No upscaling, no bundled toolkit, no software to install.
What it does
The engine analyzes your footage frame by frame and remaps luminance and color into HDR10's wider range: 10-bit color instead of 8-bit, PQ transfer instead of a flat SDR curve, Rec. 2020 primaries instead of Rec. 709. Skies, water, skin tones, and any real light source in frame gain headroom that was not there before.

What it does not do
It does not upscale. Your 1080p clip comes back 1080p, your 4K clip comes back 4K, resolution and frame rate are preserved exactly, because inventing pixels and inventing luminance are different problems. It also does not output Dolby Vision or HLG. Dolby Vision needs a per-title license we would have to pass onto every conversion; HLG's backward-compatibility trick only matters for a live broadcast feed. HDR10 is royalty-free, open, and the floor every other HDR format falls back to.
The output
A 10-bit H.265 MP4 with HDR10 metadata: smpte2084 transfer, bt2020 primaries, yuv420p10le pixel format. No watermark. Resolution and frame rate identical to your source.

The limits
MP4, MOV, or WebM. Up to 60 seconds and 500 MB per clip. If a conversion fails for any reason, the charge returns to your balance automatically, usually within minutes.

Retention
Uploads and outputs are stored for 7 days, then deleted. Download your master and keep it somewhere you control.

Pricing
Per second, resolution-tiered: $6.00 per 10 seconds at 1080p and below, $12.75 per 10 seconds above 1080p, $0.60 minimum. Pay as you go from a $50 top-up, or subscribe for a lower per-second rate.
Your SDR library is sitting on HDR hardware.
Convert the first clip in minutes. Pay only for what you convert.
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